WhosOnLocation

Are mobile apps a want or a need? ... Angry Birds

Posted by Olivia Cramond, Communications, on 30 April 2012 | 0 Comments

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Who is killing birds when there are lives to be accounted for?

Applications or Apps. Everyone knows what they are, whether you have a smart phone or not. And those with smart phones are likely to have downloaded or accessed many. But what makes apps so popular? Is it the novelty of having something new and different right there in your hand? Or is it to do with the fast paced nature in which we work?

Everything about life is fast paced, we eat on the go, we take phone calls on the go, email on the go, heck, we would sleep on the go if we could. So maybe it is the ability to have something at the tip of our fingertips that makes apps necessities. It’s no longer a want but a need!

There are applications of all kinds. Apps for fitness and apps for finances, the quirky iPhone apps which let you see what yourself or friends would look like as a red head, or with a few extra pounds. And please tell me you have heard of Angry Birds? Gaming apps are one of the most popular downloads with Angry Birds being easily the most popular. Angry Birds is played a whooping 1.2 billion hours a year; to put this in perspective Wikipedia has only been used 100 million hours in its entire life span.

But wait, before you rush to download Angry Birds let’s think; where else can we see this being a necessity? When is time most crucial and when do we need information at our fingertips? You got it, in an evacuation. How effective would it be to have an electronic list of all employees, visitors and contractors on your site accessible right from your smart phone? Now here is an app which is easily recognised as a need, but also wanted…..mobiEvac!

And now you have heard me out, feel free to go download the newest version of Angry Birds, but please assure me that on your phone next to that little angry bird will be a mobiEvac icon sitting right next to it.


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